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18 Best CBD Affiliate Programs in 2022 (Based on Data)

By Natalie Robin · Updated May 20, 2022

The CBD business is booming internationally, and if certain FDA approvals are met in the US, it’s projected to grow to $19.5 billion by 2025.

Whether you're a wellness blogger or lifestyle influencer, you can partner with up and coming brands in the CBD industry to get a slice of this billion-dollar industry.

So, what does this mean for affiliate marketers? Staying up to date with trending products can give you an edge on the competition, and set you apart as an expert in an increasingly competitive space.

Not to mention, there are major commissions to be had.

CBD products are skyrocketing in popularity, and they’re reaching a wider demographic than ever before; Millennials, Gen X and Baby Boomers make up significant percentages of CBD users.

If CBD products align with your audience, you can benefit from up to 40% commissions per sale from these CBD affiliate programs. Here's our tips for success in this niche and the best CDB affiliate programs to try.

Tips for Success as a CBD affiliate

One thing to note about some CBD affiliate programs is that affiliates cannot make any medical claims in regard to their products.

CBD products in particular also have restrictions when it comes to promotion, so it’s important to do your due diligence to comply with your country's requirements. While CBD products are becoming more and more mainstream, the FDA still has certain restrictions in place, and so do certain states.

In short: do your homework.

Affiliates should thoroughly read the terms and conditions of each program, and only promote companies that they’re confident vouching for.

If you keep this in mind, partnering as an affiliate with these CBD brands and being an early adopter in this industry could pay substantial dividends.

How we compiled this list

To compile this list, we analyzed 25 of the most popular CBD and cannabis blogs to discover which affiliate programs they promoted most often, using our Affiliate Link Scanner.

We then categorized them into the most linked-to affiliate programs on top blogs in the CBD niche. After all, if a blog or website links to the same merchant hundreds of times, there's a good chance it's because it converts.

The result is a data-backed list of CBD affiliate programs based on what's working for top sites in the niche. All based on publicly available data.

CBD Affiliate Programs

Within the CDB niche, there are affiliate programs for CBD oil, tea, gummies, and other hemp products. There are even affiliate programs for CDB oil for pets, which could be a fit if you're running a blog in the pet and dog niche.

Here are the best CBD affiliate programs to promote in 2022:

Plain Jane

Plain Jane Affiliate Program

In our analysis, Plain Jane was one of the most linked-to CBD affiliate programs across tons of major CBD blogs and sites.

They're an Oregon-based company that makes hemp flower products. Their goods include gummies, CBD oils, and everything in between. The company has invested in memorable branding and artwork, which makes their products stand out.

Affiliates can expect a 15% to 20% commission on sales, as well as a tiered commission structure, depending on the program they sign up with. One thing to keep in mind is that affiliates can not make medical claims in reference to Plain Jane products within their content.

If your audience is interested in CBD lifestyle products, Plain Jane is a memorable brand with a generous commission structure to introduce them to.

Green Roads

Green Roads Affiliate Program

Green Roads CBD began as a mission to help a friend with health issues. Since then, it has become the biggest privately-owned CBD company in the US, and its products are sold in over 10,000 retailers.

The brand has a substantial social media presence, with over 100k followers across Facebook and Instagram. This brand awareness can help affiliates to convert products from an audience that’s learning about them for the first time.

The Green Roads program offers the benefit of product-level linking. This means that affiliates can link directly to products they love, rather than a generic ad.

If you love Green Roads CBD products, this affiliate program could be a great fit for a targeted lifestyle audience.

Kanibi

Kanibi Affiliate Program

Kanibi is a Utah-based CBD company making a name for themselves with transparent manufacturing processes. Their offerings range from tinctures, creams, gummies, and oils.

Kanibi advertises its affiliate program as an exclusive platform in order to maintain the quality of its partnerships. Affiliates must have 5000 minimum monthly visitors to their website, or followers on social media. Therefore, this program might not be right for content creators just starting out.

However, if you have an established brand, this program could pay hefty dividends. The Kanibi affiliate program offers a generous commission of 20%, with an above average 120 day cookie duration.

Seven Points CBD

Seven Points CBD Affiliate Program

Seven Points CBD is a hemp-based cannabinoid supplement company based out of Southern California. They develop CBD-infused products for people who engage in an active lifestyle and need relief. All of their products contain 100% full-spectrum organic hemp extract, and their inactive ingredients are all organically sourced.

The brand also sells CBD tinctures at varying strengths, topicals, gel capsules, gummies, and even pet products. Seven Points CBD is a solid program for affiliates looking for a high-quality CBD company with a long cookie window that likely converts well.

Secret Nature

Secret Nature Affiliate Program

Secret Nature is a California-based company offering organic CBD products. According to their website, they were founded in 2017 by a team of holistic healthcare practitioners.

Affiliates can sign up to the Secret Nature affiliate program through several well-known platforms. The program offers a commission rate of 15% to 20% per sale, with a 30 to 90 day cookie window, depending on the platform you sign up with.

As the company has an established customer base in California, if your audience fits the same demographic, this affiliate program could be a good fit for you.

Charlotte's Web

Charlotte's Web Affiliate Program

Charlotte's Web is a CBD company with clear and enticing branding that makes you want to learn more. As an affiliate, it makes sense to partner with a brand that sells itself. Their efforts show in their social media stats, with over 140k followers across their different platforms.

The company is based in Denver, Colorado, and specializes in CBD pain relief products, gummies, oils, topicals and more. Their affiliate program offers an average commission rate and cookie duration in comparison to competitors.

If you have a US-based audience that would be interested in CBD products with slick branding, and a quirky name, this could be the affiliate program for you.

WNC CBD

WNC CBD Affiliate Program

WNC CBD is a UK-based company serving a global audience, and specializing in CBD oils at a range of strengths.

A potential downfall of this affiliate program is that it offers a small range of products, and one of the lowest commission rates at only 5% per sale. The program is hosted directly on their website, and they don’t appear to have any social media accounts linked to the brand.

However, the WNC affiliate program is listed prominently on the company website, which may indicate that it performs well for them. If you know and love WNC CBD products, and can vouch for their quality, this program could be a good fit.

Hemplucid

Hemplucid Affiliate Program

Hemp Lucid is a Utah-based CBD company offering a range of goods, from gummies, to pet products, to creams.

The Hemp Lucid affiliate program is hosted on two well-known affiliate platforms, and offers a commission structure of 15%-20%, with a 90 day cookie window. According to their website, each of their products goes through a strict third-party testing process, and customers can review the test results of each batch directly on their website.

While Hemp Lucid is based in Utah, it serves a global market, which makes it a great affiliate option for content creators from around the world.

CBD BioCare

CBD BioCare Affiliate Program

CBD BioCare puts the wellness benefits of their products at the forefront of their branding. The company is based in Florida, and serves the US market.

Their affiliate program offers one of the highest commission rates and longest cookie durations among this list of competitors, with up to 40% per sale and a 6 month cookie window.

One caveat to these terms is that affiliates must work their way up to the 40% commission bracket through compounding sales. However, considering that most affiliate partnerships are already long term, this shouldn’t be a deterrent.

If you’re a US-based wellness influencer, this affiliate program could be an opportunity to make large commissions on a product you already love.

Planet of the Vapes

Planet of the Vapes Affiliate Program

Planet of the Vapes is a vaporizer retailer founded in Brooklyn, New York, that has grown to have an international presence.

Fans of Planet of the Vapes can partner with the brand via their affiliate program, listed on two industry-leading affiliate platforms. They offer a solid base commission rate of 15%, and a 30 day cookie window.

If you’re a content creator who has an audience that fits into this niche lifestyle demographic, this affiliate program might be a great option for you.

CBD Living

CBD Living Affiliate Program

CBD Living is a science-led, California-based company that has been established for nearly a decade. The business focuses on THC-free CBD products, which include lozenges, tinctures, and even pet products.

The CBD Living affiliate program offers an enticing commission structure, with up to $40 per sale or a 20% commission, depending on the platform you sign up with.

The company is active across several social media platforms, with nearly 100k followers. This brand awareness can be beneficial to affiliates who are introducing their audience to CBD Living, as it influences their credibility.

If you’re a lifestyle or wellness blogger who enjoys CBD Living products, this could be the opportunity to earn commissions from a brand you already love.

Green Gorilla

Green Gorilla Affiliate Program

Green Gorilla is a Malibu-based company founded in 2013, that has grown to have an international presence, with several subsidiary brands under its umbrella. They offer a variety of CBD products, from skincare, to gummies, to CBD products for pets, and even horses.

The Green Gorilla affiliate program offers a solid commission structure of 15% per sale, with a 30 day cookie duration. Individual products range from approximately $6 to $180USD, and subscriptions are also available. Affiliates can make anywhere from 90cents to $27 dollars per sale.

Whether you have an audience of equestrians, animal lovers, or you simply love Green Gorilla products, this affiliate program could be the perfect match for your audience

Extract Labs

Extract Labs Affiliate Program

Extract Labs is a hemp extraction center based in Colorado, that serves a global market. Their product offerings are the most varied among this list, and include everything from CBD chocolate, to coffee, to bath bombs, to isolates, and more.

The Extract Labs affiliate program offers a generous commission rate of 20% per sale, and a cookie window of 30 days. The program is displayed prominently on the company website, which may indicate that it is a marketing avenue that they are highly invested in. Affiliates can apply through Impact to be considered for partnerships.

If Extract Labs is your go-to company in the CBD space, consider this affiliate program as a great option for your audience.

Fab CBD

Fab CBD Affiliate Program

Fab CBD is a Wisconsin-based company in the hemp industry, with products including oils, salves, gummies, and superfoods. The brand was acquired by retail cannabis corporation High Tide in early 2021, hinting at growth projections for the business.

The commission structure and cookie duration of this affiliate program ranges from $4.99 to 35% per sale depending on the platforms that you sign up with. With products varying in price from $40 to $130, affiliates can expect commissions to fall between $4 and $13 per item.

If you love Fab CBD products, this affiliate program could be a great option to promote to an international audience in the lifestyle and wellness space.

Koi CBD

Koi CBD Affiliate Program

Koi CBD was founded in California in 2015, and uses US-grown hemp to infuse its range of products. According to their website, the company follows a stringent process when validating their vendors to ensure the highest quality goods.

Koi was featured in Forbes in 2020, and is active across their many social media platforms, with a total audience of around 50k followers. Affiliates can benefit from the brand’s strong social media presence, as this offers credibility to new customers, and communicates what the brand is all about.

If you know and love Koi CBD products, consider adding this affiliate program to your roster of lifestyle partnerships.

CBD Essence

CBD Essence Affiliate Program

CBD Essence is a Florida-based small batch CBD company serving the US market. Their products include tinctures, topicals, candies and more.

CBD Essence offers one of the highest commission rates among the competitors on this list, with an up to 40% payout, and a 6 month cookie window. However, the company doesn’t appear to have a large social media presence, which may be a downside for some affiliates.

However, for affiliates who know and love CBD Essence products, this program is an obvious choice thanks to its generous commission terms.

Royal CBD

Royal CBD Affiliate Program

Royal CBD is a California-based company making CBD gummies, oils and capsules infused with organic hemp. Its product packaging has a luxurious feel, which could be beneficial to lifestyle audiences who love aesthetics.

One major benefit of this program is that the company works directly with affiliates to ensure they have the materials needed to properly promote their products. As stated on the company website, affiliates can reach out for SEO advice, custom graphics, and other promotional assets.

With a high commission rate, a communicative marketing team, and a beautiful product, the Royal CBD affiliate program could be a great fit for audiences interested in lifestyle products that are equally eye-pleasing and effective.

Medterra

Medterra Affiliate Program

The CBD market is exceeding expectations. According to recent reports, it’s looking to reach $4.79 billion by 2028. If you want to capitalize on the momentum, then Medterra could be another affiliate program to try.

They sell CBD products mainly for people but also have a pet section. The CBD pet chews and oil drops they carry are all organic, clinically tested, and veterinarian-recommended.

Affiliate commission rates can run anywhere between 12% to 25% with a 30-day cookie-duration window.

Even though the company was only founded in 2017, they already boast more than 8,000 five-star reviews—which could be convincing enough for your visitors and help you collect a nice sum of affiliate sales.

Are you struggling with tons of affiliate platforms and links?

If you're running website that's monetized with affiliate marketing, there's a high probability your affiliate commissions are scattered across a ton of different platforms.

This makes it hard to get an overview of what's working well, efficiently test different products and programs, let alone optimize your content for conversion.

Affilimate was designed to fix that. It helps you collect your affiliate data (clicks, commissions, and content analytics) into ONE place so you can optimize conversion and grow your revenue.

Start your free Affilimate account and get tracking today.

Natalie Robin

Natalie Robin

Natalie is the founder of Nomade & Mode and host of The Fashion Ambition Podcast. Luxury fashion, travel, and business writer, and digital marketer.


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