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Luxury Affiliate Programs

16 Best Luxury Affiliate Programs in 2022 (Based on Data)

By Monica Lent · Updated May 18, 2022

Luxury affiliate programs have a huge allure: high ticket products and commissions ranging from 4-9% means that single commissions can easily net you over $100 each.

But promoting designer products isn't as simple as picking something expensive and putting it on your website. You have to curate an audience which is willing to spend and trusts your taste.

Plus, many of these affiliate programs have application processes to join, and aren't often available through aggregators like Skimlinks or Sovrn — though some are, and we'll include those, too.

The upside? Many of the luxury affiliate programs below are keen to negotiate rates with affiliates who send them quality traffic. Some upwards of 10% for high performers. This means you've got a great chance to earn more on the same volume once you've learned how to successfully promote their products.

Ready to learn about the best luxury affiliate programs to promote as a fashion or luxury lifestyle blogger or publisher? Read on.

How we compiled this data

We started by analyzing top fashion blogs for women, like Fashionista, Who What Wear, as well as those from influencers like Julia Berolzheimer (formerly Gal Meets Glam). Then we rounded out the list with mens fashion blogs, like FashionBeans.

With the list complete, we then analyzed the most-linked luxury affiliate programs on over 50 blogs, to discover which online retailers these fashion experts were trusting their audience to.

All based on publicly available data.

What you see the below is the result of our analysis! But before the results, a few tips and advice for promoting luxury fashion in a post-pandemic world.

Tips for promoting luxury fashion as an affiliate

High end fashion was hit hard during the pandemic. After all, if no's around to admire your $600 Fendi slippers, what's the point?

In their State of Fashion report, McKinsey reveal that the global fashion industry's profit is estimated to have fallen 93% in 2020.

State of Fashion Report

Luckily, a recovery is on its way, but it's coming from a different market: Asia. And namely China. While many companies are reporting massive losses in 2020, Prada is one that returned to profit. Thanks to its performance in Asia.

What does this mean for luxury affiliates? If you're targeting Western markets, be on the lookout for the rising trend of "casualization". This means promoting fashion items that look casual, but can still carry a hefty price tag.

For example, the SSENSE affiliate guidance discloses that their top-performing categories are low-top sneakers, tops, hi-top sneakers, t-shirts, and tote bags. But it doesn't mean there aren't good commission to be had. A pair of Common Projects sneakers still cost $450 and net a $51 commission for a US-based buyer.

Sustainability is also on the rise, so promoting pre-owned items through verified consignment shops like The RealReal and Rebag are also great options depending on your audience (with strong commissions, too). The downside is, these products quickly go out-of-stock, so your best bet is to popular regular curations and get them in front of your audience through your newsletter or social media feeds.

As always, fashion is about staying on trend. And our list of the best luxury affiliate programs is here to help you do just that.

Luxury Affiliate Programs

These high end affiliate programs offer designer clothing, luxury handbags, luxury watches, and all the luxury brands you can dream of. Many work with hundreds of brands, ranging from up-and-coming designers to established, household names.

You'll find designers like Balenciaga, Christian Dior, Chanel, Celine, Chloé, Gucci, Prada, Versace, Fendi, and more all have fashion affiliate programs through these high end retailers.

Here are the best luxury affiliate programs based on our analysis of 50+ luxury blogs:

NET-A-PORTER

Net-a-Porter Affiliate Program
  • Program name: NET-A-PORTER Affiliate Program
  • Network / Software: Rakuten
      Integrated in Affilimate
    , Sovrn
      Integrated in Affilimate
  • Commission: 6% on most products, 4% on beauty, 3% on sale (Rakuten), 4% depending on publisher (Sovrn)
  • Cookie duration: 14 days (Rakuten), Not listed (Sovrn)
  • Brands: Alaïa, Balenciaga, Bottega Veneta, Cartier, Chloé, Dolce & Gabbana, Erdem, Fendi, Gabriela Hearst, Gucci, Loewe, Loro Piana, Proenza Schouler, SAINT LAURENT, Stella McCartney, The Row, Valentino, Versace, Zimmermann
  • Markets: Global

Founded in 2000, NET-A-PORTER changed the game when it came to shopping for designer clothing online. When it was purchased in 2018, the retailer was valued at over $6.4 billion dollars.

Perhaps unsusprisingly, we found that Net-A-Porter was consistently among the most-linked retailers on luxury fashion blogs.

If you're looking for the affiliate program for Louis Vuitton, Gucci, and Versace's products, this is likely the one you want. It's got a massive selection, including a sizable spot for sales.

Just be aware, most of these affiliate programs will offer a lower rate for sale items.

In the case of NET-A-PORTER, you're looking at a 3% commission instead of 6%.

Lastly, if you want to promote luxury watches as an affiliate, both NET-A-PORTER and its counterpart for menswear MR PORTER have got you covered. You'll find Cartier watches for men and women at both retailers.

Cartier affiliate program

Tip: Net-A-Porter operates a private program on Rakuten, but you can also promote them through Sovrn without an extra approval process for a lower commission.

MR PORTER

Mr Poter Affiliate program

Continuing with the theme of ALL CAPS, next up we have MR PORTER. This is the menswear equivalent to NET-A-PORTER which focuses solely on women's luxury fashion.

You'll find many of the same brands available, though unlike NET-A-PORTER, MR PORTER is available on different affiliate networks. Their main program is run through Partnerize, though you can also find them on Skimlinks and Sovrn.

Although the Sovrn offer might look appealing, bear in mind that there's no published cookie duration, whereas partnering through Partnerize means a 14-day conversion window.

FARFETCH

farfetch affiliate program

Farfetch is taking a big bite out of the high end ecommerce space, and received quite a few links from the luxury blogs and fashion-focused websites we analyzed.

Like MR PORTER, the FARFETCH program is available through Partnerize with a quite generous 7% commission rate and 30-day cookie. This combination makes it an attractive offer to promote as an affiliate, especially given that it offers both mens and womens styles.

SSENSE

ssense affiliate program
  • Program name: SSENSE Affiliate Program
  • Network / Software: Skimlinks
      Integrated in Affilimate
    , AdmitAd, Sovrn
      Integrated in Affilimate
  • Commission: 5-7.5% (Skimlinks), 11.4% for US customers (AdmitAd), 9.6% for Canadian customers (AdmitAd), 6.57% for other countries (AdmitAd), 7.5% globally (Sovrn)
  • Cookie duration: Not listed (Skimlinks, Sovrn), 30 days (AdmitAd)
  • Brands: Acne Studios, Alexander Wang, Balenciaga, Burberry, Essentials, Fendi, Golden Goose, Gucci, Loewe, Off-White
  • Markets: Global (Skimlinks), US (AdmitAd), CA (AdmitAd), Global (AdmitAd), Global (Sovrn)

SSENSE may be 18 years old, but only recently took on its first investment from Sequoia Captial, marking the firm's expansion into the fashion industry.

The funding valued the Canadian fashion retailer at over $5 billion CAD (roughly $4.13 billion USD).

And with an average order value of $300-700 CAD, and a new focus (and funding) geared towards global expansion, this is a program you can grow with.

Plus, a commission of 11.4% for US-based buyers (!) puts it at the tippy-top of the range of what luxury retailers are offering affiliates. Add the 30-day cookie on top, and it's no surprise people love to promote this program.

KOIO

KOIO Affiliate Program

KOIO is a luxury sneaker brand, which sells both mens and women's sneakers made from fine Italian leather. According to their program details, KOIO's target market are men and women earning over $124,000 per year between 25-34.

If that aligns with your audience, this program could be a great fit for you.

Each pair of shoes on KOIO's site has a price tag between $300-400, which means a base commission of about $28 for just one pair.

With a top content site, you can grow that to $52 thanks to the 15% commission offered by KOIO for qualifying publishers. That'll downgrade your cookie to just 14 days, so you'll want to track your conversion window to see how many sales that'd make you miss out on.

Finally, KOIO provides some recommended keywords to target if you'd like to promote its products: leather sneakers, luxury sneakers, Italian sneakers, men's leather sneakers, women's leather sneakers, high-end sneakers.

This should give you a pretty clear idea of who exactly can do well with this program.

The RealReal

The realreal affiliate program
  • Program name: The RealReal Affiliate Program
  • Network / Software: Impact
      Integrated in Affilimate
  • Commission: 7% for new customers, 5% for existing customers
  • Cookie duration: 15 months
  • Brands: Balenciaga, Bottega Veneta, Burberry, Cartier, Celine, Chanel, Chloé, Christian Dior, David Yurman, Dior Men, Fendi, Golden Goose, Goyard, Gucci, Hermès, Isabel Marant, Jacquemus, Loewe, Louis Vuitton, Manolo Blahnik, Nike, Off-White, Panerai, Patek Philippe, Prada, Rolex, SAINT LAURENT, Stella McCartney, The Row, Tiffany & Co., Tom Ford, Van Cleef & Arpels, Yeezy
  • Markets: US
  • Alternatives: Vestiaire Collective at 4% for existing customers, 6% for new customers (CJ Affiliate), 4% for existing customers, 8% for new customers (Skimlinks), 3.2% for existing customers, 4.8% for new customers (FlexOffers), (Sovrn), 4% existing customer sales, 6% new customer sales (Yazing)

The RealReal offers authenticated, pre-owned luxury consignment. Basically, people who own luxury clothing, handbags, watches, even designer items for the home, can re-sell those products on The RealReal. The company vets the product, and takes a slice of the sale.

Offering up to 7% commissions on purchases by new customers, The RealReal is a great option for buyers who are more sustainability-minded (or just more budget conscious).

The main challenge, as with any marketplace and ecommerce in general, is that specific products tend to go out of stock.

Rebag

Rebag Affiliate Program
  • Program name: Rebag Affiliate Program
  • Network / Software: ShareASale
      Integrated in Affilimate
  • Commission: 5% for orders below $4,000 USD, 3% for orders above $4,000 USD
  • Cookie duration: 15 days
  • Brands: Balenciaga, Bottega Veneta, Breguet, Burberry, Bvlgari, Cartier, Celine, Chanel, Chloé, Christian Dior, Dolce & Gabbana, Fendi, Givenchy, Goyard, Gucci, Hermes, Louis Vuitton, Off White, Omega, Prada, Rolex, SAINT LAURENT, Tiffany & Co., Valentino, Van Cleef & Arpels
  • Markets: US
  • Alternatives: Vestiaire Collective at 4% for existing customers, 6% for new customers (CJ Affiliate), 4% for existing customers, 8% for new customers (Skimlinks), 3.2% for existing customers, 4.8% for new customers (FlexOffers), (Sovrn), 4% existing customer sales, 6% new customer sales (Yazing)

Rebag sells more than just luxury designer handbags, and the affiliate program boasts a high average order value of over $1,000. Whether or not it'll convert for you depends heavily on your audience, but it does offer the same cookie period as TheRealReal.

Here's a look at their stats, straight from ShareASale:

Rebag ShareASale
Remember that ShareASale's EPC calculations are earnings per 100 clicks.

Vestiaire Collective

Vestiaire Collective Affiliate Program

Top reasons to become an affiliate of Vestiaire Collective

· Earn up to 10% commission on net sales.

· Real-time reporting and sales tracking provided by affiliate platform.

· Daily-updated product feeds which support a variety of currencies.

· A variety of banners and text links in different languages: English, French, Italian, German, Spanish and traditional Chinese.

· A newsletter with editorial content to keep you updated about the latest trends, must-have items and exclusive treasures.

· A high AOV of 500 EUR under affiliate program. No return policy.

Important thing to keep in mind

· We are open to different kinds of publishers. However, to ensure our program quality, we do manual review on publisher applications.

· We strongly forbid publishers from bidding on Vestiaire Collective’s trademarks.

· We cap publisher commissions to max €1,000 / $1,200 per item.

· We strong forbid publishers from placing orders through their own affiliate links.

. Sales generated by reseller activities won't be commissioned

. No commission on orders placed on Vesiaire Collective mobile APP.

Rent the Runway

Rent the Runway affiliate program

If buying consigned luxury is still too expensive, why not rent? Rent the Runway offers both one-off rentals of high end, designer pieces and a membership that lets you rent a certain number of pieces up to a specific value every month.

Apart from promoting the program yourself, Rent the Runway is also a great way to get your hands on products you want to promote as an affiliate and produce your own photography and social images at a fraction of the price.

According to Skimlinks, Rent the Runway has an average 0.94% conversion rate and average order value of about $90.

Horchow

Horchow Affiliate Program

Not only do lovers of luxury want to look good, but they also want their surroundings to reflect the same — enter Horchow, the luxury furniture affiliate program by Neiman Marcus.

Inside you'll find lamps for $1,000 and sofas for a cool ten grand. The most expensive couch we found on the website will set you back $18,279.

Home and interior design products are also often present on luxury lifestyle brands, so adding affiliate programs for furniture to the mix isn't a bad idea if it's a fit for your audience.

Horchow offers a relatively short cookie window of 5 days through FlexOffers, so your readers will need to make a decision quickly.

Jimmy Choo

Jimmy Choo Affiliate Program

Jimmy Choo shoes are available at a ton of different retailers, including others in this guide like Luisaviaroma and Neiman Marcus.

Like many luxury affiliate programs, you can apply for Jimmy Choo's affiliate program through Rakuten. With its 8% commission and 30-day cookie, you'll find it can be more lucrative to go straight to the brand than through other retailers.

Luisaviaroma

Luisaviaroma affiliate program
  • Program name: Luisaviaroma Affiliate Program
  • Network / Software: CJ Affiliate
      Integrated in Affilimate
  • Commission: 8%
  • Cookie duration: 45 days
  • Brands: Alexander McQueen, Balenciaga, Balmain, Bottega Veneta, Burberry, Dolce & Gabbana, Dsquared2, Etro, Gucci, Jacquemus, Jimmy Choo, Loewe, Loro Piana, Manolo Blahnik, Max Mara, Moncler, Moschino, Nike, SAINT LAURENT, Stella McCartney, Tom Ford, Valentino, Versace
  • Markets: Global
  • Alternatives: Jimmy Choo at 8% (Rakuten), 8% depending on publisher (Sovrn)

Luisaviaroma is a popular place to shop for luxury fashion for men, women, and kids. But apart from having a designer clothing affiliate program, Luisaviaroma also has an entire section dedicated to home, furniture, and interior design from top brands and designers.

Moda Operandi

Moda Operandi affiliate program
  • Program name: Moda Operandi Affiliate Program
  • Network / Software: CJ Affiliate
      Integrated in Affilimate
    , Rakuten
      Integrated in Affilimate
  • Commission: 7% (CJ Affiliate), 10% (Rakuten)
  • Cookie duration: Not listed
  • Brands: Alexis, Balenciaga, Bottega Veneta, Brandon Maxwell, Brock Collection, Carolina Herrera, Eres, Isabel Marant, Johanna Ortiz, Khaite, Loewe, Miu Miu, Moncler, Oscar de la Renta, Paco Rabanne, Prada, Proenza Schouler, Stella McCartney, Ulla Johnson, Valentino, Versace, Victoria Beckham, Zimmermann
  • Markets: Global

Similar to Luisaviaroma, Moda Operandi offer a wide range of designers and items on their site, alongside frequent sales. They also offer something called "Trunkshows", which basically allow people to purchase runway collections upfront for a smaller deposit before they're actually available.

MATCHESFASHION

MATCHESFASHION affiliate program
  • Program name: MATCHESFASHION Affiliate Program
  • Network / Software: Rakuten
      Integrated in Affilimate
  • Commission: 4%
  • Cookie duration: Not listed
  • Brands: Alexander McQueen, Balenciaga, Bottega Veneta, Chloé, Christian Louboutin, Dolce & Gabbana, Ganni, Gucci, Isabel Marant, Jil Sander, Loewe, SAINT LAURENT, Raey, The Row, Valentino, Zimmermann
  • Markets: US, UK, AU, JP
  • Alternatives: NET-A-PORTER at 6% on most products, 4% on beauty, 3% on sale (Rakuten), 4% depending on publisher (Sovrn)

MATCHESFASHION is another big, ecommerce retailer specializing in a lot of the same brands (and taking some market share) from NET-A-PORTER. You'll find many of the same designers you would at other shops, and a base commission of 4%.

Nordstrom

Nordstrom affiliate program
  • Program name: Nordstrom Affiliate Program
  • Network / Software: Rakuten
      Integrated in Affilimate
  • Commission: 1-11% negotiable
  • Cookie duration: 12 hours
  • Brands: Alexander McQueen, Balenciaga, Bottega Veneta, Brunello Cucinelli, Burberry, Christian Louboutin, Fendi, Givenchy, Golden Goose, Gucci, Moncler, Off-White, Prada, SAINT LAURENT, The Row, Thom Browne, and Valentino
  • Markets: Global

Nordstrom is one of the most recognized retailers for high-end clothing in the world. They offer a wide selection from shoes and clothing to makeup and jewelry. You'll find tons of designer clothing brands to promote as an affiliate on Nordstrom's website.

Though with a base commission of 1% when you join through Rakuten, this program is probably only worth promoting if you're able to negotiate your rate out the gate (which can go as high as 11%).

If your audience is more budget-conscious, Nordstrom Rack has its own affiliate program worth a gander. Through Sovrn, you can net up to 12% though the exact commission range isn't disclosed.

Saks Fifth Avenue

Saks Fifth Avenue Affiliate Program

Like Nordstrom, Saks Fifth Avenue is a luxury fashion mainstay, and one of the oldest on this list with its first store having opened in 1897. Offering a base commission of 2.4%, you may want to pick other retailers with higher commissions if you aren't able to negotiate out the gate.

Are you struggling with tons of affiliate platforms and links?

If you're running website that's monetized with affiliate marketing, there's a high probability your affiliate commissions are scattered across a ton of different platforms.

This makes it hard to get an overview of what's working well, efficiently test different products and programs, let alone optimize your content for conversion.

Affilimate was designed to fix that. It helps you collect your affiliate data (clicks, commissions, and content analytics) into ONE place so you can optimize conversion and grow your revenue.

Start your free Affilimate account and get tracking today.

Monica Lent

Monica Lent

Monica is the co-founder of Affilimate. Here to share data-driven tips and strategies for earning more from your website as a content publisher.


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